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Did COVID change the way you dress?

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By now, I am sure you are sick of hearing about all things COVID. Am I right?? 

Stick with us though, because the thing about the 2020 C word is that for a lot of people, it has allowed us to dress more comfortably! A small silver lining yeah?

So, its no surprise that the rise of lounge wear, active wear and linen sets have been welcomed with open arms here at The Freedom State. 

With brands like Araminta James, Lokoa The Label, L'urv Activewear, Amuse Society, Free People + Rowie The Label leading the way with beautiful garments that you can wear from bed to lounge or cafe to bar! There's no denying that the shift from tight and uncomfortable to lounge lizard vibes (sans bra of course) is bringing joy to many of us. 

Nat'v Basics, Rowie + Free People

We personally have been crushing hard over the Waffle and Terry sets by Araminta James. Their pieces are all types of dreamy. Now the added bonus to these sets is that you have the option to wear them together or separately with your other lounge'y loves! 

Araminta James

On the flip side of being potentially more lazy during COVID / lockdowns, the amount of people who have a new found appreciation for fitness + health has sky rocketed! Active wear doesn't need to be boring or uncomfortable, our newest lady on the block, L'urv  offers an array of printed activewear! Along with their eye catching designs, the compression fabric holds you in without causing discomfort! We've been thrilled to hear our customers giving us the incredible feedback on how often they wear them. 


And, then there is linen loving with our local Gold Coast label, Lokoa. If we could give their style a tagline it would be "Fashion meets easy, breezy comfort!". The Tulum Top and Kekoa Shorts have definitely reached a cult like status in store with all of our ladies and customers adoring these pieces. Worn together as a set, the top is stunning over slip dresses, buttoned down with your denim shorties and a cami or as a beach cover and so on... the list of options would surely reach the moon. 


I guess the moral of this blog is that comfort is queen around here! Join us as we continue bringing you more of this vibe whilst keeping you fashionable (as always). 

Shop our lounge and activewear online and in store. 

Want to get more comfy? Try our Nat'v underwear HERE

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