The Freedom Journals

We were so excited to be approached by Sarah from Arrow Divine, one of our gorgeous jewellery labels, as she was visiting the Gold Coast with her friend and photographer, Cait Miers. They planned...
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Searching for... By Tess Leopold featuring Tahnee Pinches
Searching For... by Tess Leopold We are loving this shoot by photographer Tess Leopold of In Search Of This in collaboration with our very own muse Tahnee Pinches. A very peaceful and serene feel...
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Future is looking Bright | Cool Sunglasses now online!
GET COOL SUNGLASSES IN STORE! Nothing says so super bohemian cool, yet fun and carefree like a pair of rounded sunglasses. It seems that every rad chick has a pair somewhere in her collection, as ...
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Set on a gorgeous beach in Northern NSW where the mood is sultry as the sun sets, we are taken in by the peaceful beauty of nature. The fire is lit and the company of one's self is all that is need...
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Littledoe is Love & Spring is for lovers
Littledoe is Love & Spring is for lovers Hello Spring! We have been waiting for you! The month for new growth, new life, love and.. wedding season! Now is the time where brides are on the hunt ...
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Ahh is for Arnhem- Drink it up shoot
Ahh is for Arnhem! Drink it up- Arnhem Clothing Summer 2014 The latest shoot for Arnhem by the talented David Hauserman is focussing on the ladies of adventure to the ladies of leisure. The campai...
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'Wonderland' by The Freedom State
'Wonderland' New Spring in Store at The Freedom State Wonderland was how we felt when we walked into this cute hippie abode lived in by the talented retro babes 'Nine Lives Bazaar'. Every room we e...
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Paved Paradise SS'14 by Amilita
PAVED PARADISE Spring Summer '14 by Amilita Shot in the streets of Mexico, Amilita's latest range, Paved Paradise brings us soft and subtle vintage inspired pieces with hints of a tropical island v...
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What's on the Showroom playlist | Saskwatch
SASKWATCH PLAYING NOW ON THE SHOWROOM IPOD Don't waste your money on architects, engineers or carpenters to raise your roof! Let the rhythmic exuberance of 9 piece, Melbourne band “Saskwatch” d...
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Cinnamon Sands Mid season Winter '14 shoot How lucky in timing was I when a blast from my past, Ali Mitton hooked a sister up before heading back to her new home in LA. Ali lent us her skills to cr...
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Getting festival ready for the 2014 festival season! This one’s for the music seekers, road-trippers and moonlight adventurers. For the good time hopers, backstage diva’s and front row revellers. F...
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Natural Winter Hues Our current winter faves this season at The Freedom State Taylor and I went on an adventure to pay homage to my most favourite colours. I've always been a love of natural colo...
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White Dunes, Gypsy Hues by Spell Designs
White Dunes, Gypsy Hues by Spell Designs What will they do next if each collection keeps looking like this? That's what I said when I had my initial glance of Spell's look book for their first Fall...
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Free People 'The Ride' featuring Erin Wasson
Free People 'The Ride' featuring Erin Wasson I'm super late bringing this March lookbook to the blog, it's been a busy week! But I couldn't just let this goodness go. I'm a long time, passionate l...
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Camilla | And God Created Woman
Camilla | And God created Woman I'm dying right now!!! I don't think I have been in awe of a look book like this one by Camilla! Her 2014 Winter look book 'And God created Woman' is in my opinion...
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The Freedom State hearts Stela 9! I'm fussy when it comes to bags. So one day last year when I walked into a showing for another label, I was totally taken aback when the doors had opened to a vis...
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Midsummer Storm, featuring Kelley Ash | Spell Designs
Midsummer Storm, featuring Kelley Ash by Spell Designs It's that time again when Spell Designs release a new little injection into the season! They have called on Kelley Ash and photographer Grah...
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Long Shadow Walks | The Freedom State
Long Shadow Walks ..with Free People | Spell Designs | Vanessa Mooney | Sugerhigh + Lovestoned | Fallen Broken Street | Mary and Marie It was decided it had been way too long between shoots. Not wa...
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The Dreamers | All that Remains
The Dreamers | All that Remains It was only a couple of weeks ago that I was discussing with a friend how we want to capture more of our natural surroundings in our shoots. Our Australian landsca...
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Land of Eternal Spring | For Love and Lemons
Land of Eternal Spring | For Love and Lemons Stop it. My Alter Ego (who loves adorning herself in vibrant coloured fabrics in bold and statement-y prints) is jumping for joy over this lookbook by ...
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